For this week’s blog we look at Instagram‘s new set of features aimed at improving experience for people with visual impairments.
To understand better about these new changes we post a statement directly from the official Instagram Info Center Website from the 28th of November 2018.
We are introducing two new improvements to make it easier for people with visual impairments to use Instagram. With more than 285 million people in the world who have visual impairments, we know there are many people who could benefit from a more accessible Instagram.
First, we’re introducing automatic alternative text so you can hear descriptions of photos through your screen reader when you use Feed, Explore and Profile. This feature uses object recognition technology to generate a description of photos for screen readers so you can hear a list of items that photos may contain as you browse the app.
Next, we’re introducing custom alternative text so you can add a richer description of your photos when you upload a photo. People using screen readers will be able to hear this description.
Thanks to these new features, any user will be able to insert alternative text, which will enable them to hear descriptions of pictures when using Instagram with a screen reader. The automatic alternative text uses object recognition tech to generate a list of things that may appear in the photo, helping people know what they’re looking at.
Instagram also lets you create your own alternative text. When posting a photo, you’ll be able to go into the Advanced Settings and add your own alt text, which can be heard when using a screen reader.